Magento 2 Site Development
If you’re in the market for a new e-commerce solution Magento is a fantastic choice and our team of certified Magento developers can help you develop the exact store you’re looking for. Let’s take a look at what makes Magento different:
Magento is an open-source e-commerce solution that differs from its competitors in that it’s not a Saas (Software as a Service) but rather it’s a software package that can be downloaded for free and then customized to meet your exact needs. What this means for you as a business owner is that you get to have complete control of your e-commerce store from start to finish because you have access to the source code. You get to control every aspect of the design, functionality, inventory management, payment processing, order management, and pretty much everything else that comes with running an e-commerce store. If you choose an alternative such as Shopify or BigCommerce you don’t have complete control of your store and are subject to their monthly fees, upgrade fees, design limitations, and coding limitations. On top of all that you don’t actually own your store when you use Shopify or BigCommerce.
Who should use Magento?
The truth is that Magento is not for everyone. The software is very complex (by far the most complex e-commerce solution on the market currently) and requires professional Magento developers to create a store and also requires some training for the individuals managing the store. This can be a large barrier to entry for small businesses and individuals who have small catalogs and are looking to get their products online in the cheapest and fastest way possible. If that sounds like you then Magento is most likely not the best option for you and most of the time you are better off using a service like Shopify. The ideal candidate for a Magento store is a business that is doing or is expecting to do over $100,000 in sales per year and/or have large catalogs (over 100 products). The reason why Magento is ideal for this size business is because you get to have complete control of your store without having to be subject to all of the fees/upcharges that come with Shopify & BigCommerce. If you’re running a large store on Shopify you are subject to paying their monthly fees + their transaction fees (if you’re not using their processor + additional monthly fees for any of the “apps” you may use on their app market. These fees really start to add up once you start selling more products (they can very quickly get to over $2,000/mo). On top of the overwhelming amount of re-occurring fees that come with running a Shopify store you also have to deal with the limitations in the codebase. One major limitation is that you cannot customize your customer checkout experience design, which means every Shopify store essentially has the same checkout experience (not ideal if you’re trying to set your company apart). Also Shopify customization once you get past simple templates still requires a qualified developer to help with so if you’re looking to customize your store with unique design elements and options you will still have to spend a good amount out of pocket to get it custom developed.
The Magento Difference
With Magento, because the entire software codebase is open-source and available to you for custom development, you are never bound to any monthly fees that you are not happy with and you can always add custom design/functionality to any part of your store. On top of that the Magento Marketplace has a plethora of themes and extensions that don’t have re-occurring monthly charges so you can upgrade your store when you have the budget without having to worry about customizations eating away at your bottom line for years to come. Also because Magento open-source is a self-hosted solution you can optimize your store’s performance to have ultra-fast speed for SEO and to improve your customer experience! The last major difference with Magento is that it has been around longer than almost of all its competitors which means that there is a massive eco-system of extensions, themes, and upgrades. That equates to more options and better performing e-commerce solutions.
If you’re interested in learning more about Magento or if you have any questions feel free to call us anytime to speak to one of our certified Magento professionals at 305-842-3594 or use the button below to fill out a form and one of our representatives will contact you ASAP.